sacraments:

“I [was] serious about turning little churchgoing Jamesetta into a tough bitch called Etta James…. I wanted to look like a great big high-yellow ho’. I wanted to be nasty.”

James ascribes the blonde-yellow hair and black eyebrows that she adopted early in her career to being closely associated with street-based sex workers and drag queens at the time. That’s who she was emulating.

(Source: colorlines.com)